LONDON – September 22, 2025 When I see Tech Nation launching Creo 2025, the UK’s first springboard for disabled and neurodiverse founders. I can’t help but smile. Because this is exactly the kind of movement we’ve been pinoneering at She’s In...
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Stories, strategy and substance for women building real businesses.
Real writing. Real women. No fluff, no filler, no pink-washing. This is where we publish the thinking behind the teaching - business strategy, founder stories, coaching insight, and the conversations the industry won't have.

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How to Become a Certified Coach in 5 Days - Without Paying a PennyThere is a fully funded, CPD-accredited, internationally recognised coaching qualification that takes five evenings. No £2,000 course. No waiting until the time is right. Here is exactly how it works - and who it is for.
Read the Article →She’s In Business Shortlisted for Three Lincolnshire Marketing Awards
Lincoln, UK, September 2025 - She’s In Business is proud to announce that we have been shortlisted for three categories at the upcoming Lincolnshire Marketing Awards 2025, taking place this September at the Hilton, Lincoln. This recognition is...
Performative Empowerment Isn’t Progress: Why Women Entrepreneurs Need Power, Not Panels
Performative Empowerment Isn’t Progress.... It’s a Photo Op Another empowerment breakfast.Another all-women panel.Another Instagrammable moment... with zero systemic shift. Let me just say it plain: If I have to sit through one more “you go girl”...
You Change Lives. They Sell Hype. Guess Who’s Winning?
One recent conversation with an MBA applicant drove this home. She told me, proudly, that she had launched a new service and released a book last month. Naturally, I was excited to see her work. So I checked. One post.A few emails. No teaser...
Empowered or Exploited? The Dark Side of Women’s Business Events
This week I did a keynote that was broadcast globally on Expert Channel TV as part of their Conscious Leader Summit 2025. Originally, I’d planned to speak about the usual struggles—the stories we all nod along to. I even wrote a raw, heartfelt talk...
I still have to prove that I’m “mentally sound as an Autistic Women
In recent months, I’ve had to under go psychological assessments, cognitive evaluations, and medical records just to prove that I’m stable. That I’m “safe.” That I’m credible. Not because I’ve done anything wrong but because I think differently....
She’s in Business Launches Fully Funded Accelerator to Close the Gender Revenue Gap
In a bold move to address the persistent revenue and profit disparities between male- and female-led businesses, She’s in Business is launching a fully funded Accelerator Programme. This initiative aims to support a select group of women...
One in Three Women Face Discrimination Running a Business — Here’s How We’re Changing That
It’s 2025, and yet 35% of women running small businesses still face gender discrimination. A recent study by AXA UK reveals the systemic challenges women continue to endure: 53% say they constantly feel the need to prove themselves more than men...
£7M British Business Bank Initiative Targets Gender Gap in Startup Funding
LONDON, UK | May 1, 2025 — In a landmark move toward gender equity in entrepreneurship, the British Business Bank has launched a £7 million co-investment platform to accelerate funding for women-led startups across the UK. Managed by Haatch, this...








