Most Women Business Owners Make Less Than $50K A Year — Here’s How We Can Change That
It’s a stark reality that despite the growing number of women entering the entrepreneurial space, most women business owners earn less than $50,000 a year. Melissa Houston’s recent Forbes article sheds light on this troubling statistic and highlights the barriers women face, such as lack of access to capital, undervaluing their services, and juggling family responsibilities.
As the founder of She’s in Business, I have seen firsthand how women can overcome these challenges and build thriving, profitable businesses. But to do this, we need a shift in the way women approach entrepreneurship and the support systems available to them. The good news is that change is possible — and it’s happening right now.
Houston’s article identifies some key reasons why so many women business owners struggle to break past the $50K income ceiling. Let’s explore these barriers in more detail:
The fact that most women business owners make less than $50K annually isn’t just an economic issue — it’s a societal one. When women are financially empowered, they invest back into their families, communities, and society at large. Closing the income gap isn’t just about improving individual lives; it’s about creating a more equitable and prosperous world for everyone.
Women bring incredible ideas, innovation, and leadership to the business world, but when they’re held back by income disparities and structural barriers, society misses out on their full potential. To unlock this potential, we must take tangible steps to dismantle these barriers.
The 5-Day She’s in Business Challenge, starting on October 7th, is designed to help women break through these barriers and create profitable businesses before the end of 2024. During this free challenge, participants will learn how to:
This challenge is about more than just learning the basics. It’s about empowering women to step into their full potential as entrepreneurs. We’ll be tackling head-on the issues that hold women back — from undervaluing their services to balancing work and family life.
If we want to change the fact that most women business owners earn less than $50K a year, we need to address the root causes. Here’s how we’re making this possible through the She’s in Business Challenge:
The current income gap among women entrepreneurs is unacceptable, but it doesn’t have to be this way. Women deserve to not only survive but thrive in business. If you’re a woman ready to break through the income ceiling and create a thriving business, I invite you to join us for the 5-Day She’s in Business Challenge starting October 7th.
This is your opportunity to finally gain the clarity, confidence, and community you need to make 2024 your breakthrough year. Together, we can change the narrative and ensure that more women reach — and exceed — that $50K milestone.
Sign up today and take the first step toward building the business — and life — you deserve.
When I first started out, I was convinced that investing in the latest marketing tools and software would be my ticket to success. I spent a lot of money on all kinds of tools – from complex sales funnels to expensive analytics software. I believed these tools would magically boost my business and attract clients.
But here’s the truth: despite all the fancy tools, I didn’t see the growth I was hoping for. I realized that while tools can be helpful, they aren’t the magic solution. What really made a difference was something far more fundamental – building a strong personal brand.
Your personality and authenticity are your greatest assets. People connect with real stories, genuine experiences, and authentic personalities. When I shifted my focus to building my personal brand, everything changed.
Focusing on personal branding had a bigger impact than any tool ever could. My engagement skyrocketed, my audience grew, and most importantly, I started attracting paying clients who trusted me and valued my expertise.
If you’re serious about building your authority as the go-to expert to attract paying clients, comment “Me” below! Let’s connect and grow together. Remember, it’s not about the tools you use, but the story you tell and the connections you build.